Home Fashion Germany’s Adidas unveils SS23 Road Cycling collection

Germany’s Adidas unveils SS23 Road Cycling collection

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Germany’s Adidas unveils SS23 Road Cycling collection

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Germany’s Adidas has launched the SS23 Road Cycling collection. The collection is a range of apparel which will help people clip-in to the power of cycling and become part of the community on the move. The Road Cycling Shoe 2.0 builds on the performance of its iconic sibling for a supportive yet comfortable fit that keeps feet fresh and rides powerful.

Featuring material technologies including Wind.Rdy and Aeroready fabrics, along with inclusive sizing for women, this new and improved range helps keep cyclists light in the saddle while offering wind protection on cool, breezy days and managing body sweat to keep riders feeling comfortable for longer. Among the updates are a ripstop knitted upper and supportive tongue construction that support air circulation, and a new, punched-hole lacing system for a clean look. Reflective 3-stripe detailing is retained from the original, the company said in a media statement.

Germany’s Adidas has launched the SS23 Road Cycling collection. The collection is a range of apparel which will help people clip-in to the power of cycling and become part of the community on the move. The Road Cycling Shoe 2.0 builds on the performance of its iconic sibling for a supportive yet comfortable fit that keeps feet fresh and rides powerful.

The Spring/Summer range also includes major updates to all apparel pieces. This includes a soft-touch short sleeve cycling jersey made with Aeroready fabric that adapts to movement, while a versatile, packable Wind.Rdy Cycling Gilet is the perfect additional layer on breezy days. Padded cycling bib shorts make light work of endurance rides with supportive, dual-density pads absorbing vibrations, and Aeroready fabric helping legs feel dry and comfortable for longer. A cycling cap made with soft, sweat wicking Aeroready fabric and mesh inserts tops off a collection of road essentials made for cyclists at every stage of their journey.

“Cycling groups are springing up everywhere, bringing more people on to the roads than ever before – and Adidas wants to help push this change. That’s why this new road collection isn’t just about boosting performance, but also providing products that are more accessible, from inclusive sizing for women and extra comfort on the bike, to price points that work for more cyclists. We want everyone to have the gear they need to get out on the road,” Lavinia Schuster, product manager Adidas Cycling, said.

Fibre2Fashion News Desk (GK)


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